Working with us.

Building better businesses and better workplaces.

How to work with us

Consultancy

We work with founder-led businesses to clarify strategy, improve operations, and build the foundations for sustainable growth.

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Business Operations Support

We help you and your team improve how the business runs behind the scenes so things stop falling through the cracks and you're not holding it all together.

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Fractional COO Support

Part-time operational leadership to reduce founder dependency, improve delivery, and support sustainable growth.

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Our services

  • Business growth consultancy for founder-led SMEs

    A 3–6 month hands-on programme designed to sort out what's not working, align your operations, and support sustainable business growth without everything depending on the founder.

    Services include:

    • Business strategy development and execution

    • Operational systems review and optimisation

    • Team structure and role clarity

    • Leadership development

    • High-performance delivery rhythm

  • Support for leadership teams managing change or restructuring

    We help organisations improve how they work by developing systems, strengthening leadership, and embedding team performance frameworks that make change sustainable.

    Services include:

    • Organisational development consultancy

    • Change management support

    • Workflow and process improvement

    • Leadership and team development

    • Implementation support or fractional delivery

  • Inclusive team approach and workshops for high-performing, values-led organisations


    A structured, practical approach to team development, ideal for SMEs and public sector teams who want to reduce friction, work better together, and lead more effectively.

    Workshops cover:

    • Individual working styles and preferences

    • Building team agreements and communication tools

    • Role clarity and expectations

    • Conflict and feedback practices

    • Building psychological safety and accountability

  • For leaders who need extra hands-on support during growth or transition


    We step in to help deliver strategic change, improve team operations, or lead specific initiatives without the overhead of a full-time hire.

    Services include:

    • Fractional strategy and operations leadership

    • Interim delivery for growth initiatives

    • Founder support and decision-making partnership

  • Practical, ongoing support to build high-performing, inclusive teams

    This is for founders and organisations who know one-off workshops aren’t enough.

    The Team Development Subscription gives your team the tools, habits, and support to keep improving how they work with built-in rhythms to make progress stick.

    You’ll get structured, light-touch support each month to strengthen team performance, improve communication, and embed inclusive ways of working.

    What’s included:

    • Monthly or bi-monthly team workshops or development sessions

    • Working With Me™ tools and check-ins

    • Team feedback loops and reflection rhythms

    • Optional leadership coaching or manager support

    • Progress tracking tied to team goals and delivery

    Best for:

    • Founders growing teams quickly

    • Organisations embedding new culture or leadership

    • Teams who need accountability and rhythm to improve performance

  • Make the work visible, fix the chaos, and streamline how your business runs.

    If your team is busy but outcomes are inconsistent, there’s probably a process problem. We help you map out how work actually gets done identifying gaps, inefficiencies, and handover issues so you can build systems that scale.

    This is a fast, focused project that gives you clear visibility, improved workflows, and better delivery from day one.

    What’s included:

    • Discovery sessions with you and your team

    • Mapping of key processes (e.g. service delivery, onboarding, handovers)

    • Identification of gaps, risks, or unnecessary friction

    • Recommendations for streamlining and ownership

    • Optional build-out in Notion or your preferred system

    Best for:

    • Growing businesses without clear SOPs or workflows

    • Teams overwhelmed by too many tools or unclear tasks

    • Founders who are still the bottleneck in daily delivery

About Us

Led by Jill McAlpine, a strategist, operator and change expert with 20+ years of leadership experience across business, politics, and public service. She’s worked with businesses, policy makers, public sector leadership teams, and scaling businesses, helping them embed structure, systems, and team confidence that lasts.

What you get from inpurpose isn’t theory. It’s real support, delivered inside your business, by someone who knows how to lead change and get results.

Our Services | Book a Call

We don’t deliver reports, we deliver change

We figure out what’s right for your team and your growth plans by getting laser focused on where you are going. We find the right technology, bring in the right experts, and ensure everything is done at a cost that makes sense while delivering clear ROI. We get that investing in your business is a big decision. That’s why every plan + decision I make is focused on value, efficiency, and long-term success.

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